The idea of developing a website is often overwhelming for
our clients. The good news is that we’ve ironed out a process that works really
well for both us and for our clients.
It all comes down to completing one part of the project
before starting the next. It sounds simple, but here’s what it looks like in
action.
- The first step to making it a pain-free process
is in the proposal. We do our
homework on competitors to gauge how high the bar is and to confirm we’re on
the right track with our recommendations. Being specific with examples and
ideas in the proposal helps us avoid any he said/she said later.
- Once the proposal is approved, we build a timeline. I hear so many horror stories
from clients about their web development firms overpromising and under-delivering.
I think it all stems from not doing a correct specification and from not having
a proper timeline.
- Next, we have a kickoff meeting, usually by phone since we work with clients all
over the world. The whole Wright Strategies gang attends to hear your hopes and
dreams for your website “straight from the horse’s mouth.”
- Then we get down to business. We write a content document that will include
every word on your website and design and finalize a homepage.
- Once we have content and a basic design, the
rest is generally smooth sailing. We design
another key page (or pages) from your website so you can get a feel for how
your website will look.
- Finally, we have a little break while the programming team gets busy making it
all tick. We do internal testing, release it to you for testing and then
launch!
It is a lot of steps, but they are almost the same for every
project. And after doing this for 13 years, we’ve found that this is the most
efficient way to build you a fabulous website.