We’re proud to announce the launch of a new suite of software called Saffire, developed by Wright Strategies. Saffire is the first proven, flexible alternative to restrictive off-the-shelf website products.

We’ve been on both sides of a website: we’ve developed them and we’ve managed them. So, we know how important it is to have a beautiful website that also functions properly and efficiently. Saffire combines the best of both worlds: it gives clients a custom website design, paired with a standard set of proven, successful functionality.

Saffire has options for promoting events, selling online and creating mobile sites. Each of our offerings, Saffire Event, Saffire Product and Saffire Mobile, comes equipped with the standard functionality a site needs to be successful, along with the option to add customized modules. Behind the scenes, Saffire provides easy content management, friendly reporting and guaranteed 24/7 technical support.

You can see Saffire in action on one of our latest launches: Rodeo Austin, www.rodeoaustin.com. Implementing the Saffire Event software has cemented Rodeo Austin’s status as the technological leader in the fair and rodeo industry. Not only does the site have a fully-integrated shopping process for streamlined purchasing, it also boasts a new event interface that has generated new buzz excitement among visitors. Now, customers can slice and dice events, build their own event schedules and share events via Facebook, Twitter and rodeo e-cards.

Want to learn more? You can get all of the details about Saffire for events, ecommerce and mobile sites on our website: www.wrightstrategies.com/saffire.aspx.

And if you want to take our demo for a spin, click here. We’ll even give you a tour of the behind-the-scenes features!