Our team has been growing at a steady rate for the past few years, and we've officially outgrown our original office space here in Austin!  Make sure to update your records so you can send mail to our new home across town.

It is estimated that by 2014, more people will access your website via a mobile device than a desktop computer. The future of the web is in the palm of your hand, and it's time to make it a priority. 

Next Tuesday, March 27, at 8am, Kendra Wright will be presenting to Rise Austin on "Why Mobile Marketing is No Longer Optional."  She will discuss the future of mobile marketing and why it is essential to the success of your business.

Please register now to attend our presentation.

The team at Wright Strategies is excited to have won the award for “Best Shopping Website” from the 2011 WebAward Competition for the KEEN Footwear website!  The Web Marketing Association holds this annual competition to recognize outstanding achievement in web development.

The websites entered in the competition were judged on design, innovation, content, technology, interactivity, copywriting and ease of use.  Our submission scored well above industry average for all criteria leading to the overall win.  The judges even said,  “Wow.  A fantastic combination of visually stunning graphics that are married well to great content. And that all leads the user to the shopping cart. Really well done.”

KEEN’s website features both enticing visuals and an easy-to-use interface for customers.  The Recess Revolution section encourages site visitors to get out and experience nature in their daily lives.  Photos can be uploaded for a chance to win free KEENs and various downloads are available to add a playful touch to an outdoor enthusiast’s next adventures.  Customers are also able to “try on” some of their favorite KEEN sandals with jeans or a variety of socks to find the perfect combination.

A few days after our first bit of good news, we found out the KEEN site had also been named “Best in Industry” for ecommerce. 

We’re excited to receive this recognition for both Wright Strategies and KEEN.  Our team looks forward to continuing to bring style and innovation into our web development projects for KEEN.

We recently launched a new mobile-friendly version of SmartBank's website.  Check out a quick glimpse below.

When we began planning for this project, our goal was to think about what a customer on their mobile device would want to learn about SmartBank. 

So we focused on locations, operating hours, services offered and logging into a personal account, all with a streamlined design and easy navigation built for a mobile device.

Because mobile banking was a new option for SmartBank clients, we were sure to include information about banking on a mobile device on their main site too.

We are always glad to continue to improve services for a long time client like SmartBank.  For a complete look at their mobile-friendly site, check out SmartBank on a mobile device or take a look here.

We just launched several updates to the Rodeo Austin website for this event season, all of which are now in Saffire Event Websites.

As you can see from the slideshow, we kept all that was great about the site and just made it better.

We added a "Locations" page so you can view all events taking place at a particular location. 

We also added a lot of options for Rodeo Austin to control an event page, including all the new tabs in the Admin Site view above like specific event sponsors, important PDFs, URLs, Results and even the order in which all these new features appear on the page.

We also added a way for you to associate particular "Items" with an event.  This can be used in several ways, including selling tickets from various price levels, different times of an event and even different dates of an event.  This allows Rodeo Austin to give their customers even more specific information about an event.

Overall, we are so happy with the site improvements and glad we were able to make the site more user friendly for both visitors and Rodeo Austin!

Our team had lots of fun at the Rodeo Austin Gala Saturday night!  We were so glad Jeremy and his wife, Shelly, came to Austin to join us.

Kendra and Jeremy are excited to get going to the Gala!

The Palmer Events Center was the perfect location for the evening.

Our table and cute centerpiece

The guys were all smiles when having their picture made with the Rodeo Austin Princess!

Vince Gill did a great job entertaining the crowd.

Jeremy and Shelly danced the night away to Vince Gill and Jack Ingram.

A Wright Strategies team picture (We missed you Aaron, Justin, Chris and Mike!)

These cupcakes were delicious!

The Austin Office Girls

Lauren and Shane

Thanks for a great evening Rodeo Austin!  We're already looking forward to next year.

Just a reminder, our offices will be closed Thursday, December 23 through Sunday, January 2. If you need anything during this time, feel free to email us at info@wrightstrategies.com.

Happy Holidays! 

See you in 2011...

Wright Strategies is excited to officially announce our partnership with the Young Men’s Business League of Beaumont for a new website not only for their organization, but also the South Texas State Fair.

We will be building a completely new site to bring the excitement of the South Texas State Fair online using the Saffire Commerce platform to create and host the site.  This project will integrate a new ecommerce system to make it easier to buy tickets to the fair and include a new mobile version of the website, allowing people to access information about the fair from wherever they are. 

The YMBL organization will be highlighted through a website that focuses on its mission and community programs, including a members-only portion of the site which will allow members to update their profiles, see upcoming events and view a member directory online. 

Our team not only wholeheartedly supports YMBL and its mission to improve the welfare of the city of Beaumont and Southeast Texas, but also wants to help the South Texas State Fair and YMBL lead the fair industry in internet presence. 

Looking forward to this site launching in early 2011!

Just a little reminder that our offices will be closed tomorrow and Friday to celebrate Thanksgiving!

We wish you a weekend filled with lots of turkey, football and family.

Happy Thanksgiving!

We are happy to announce that we will once again be working with Rodeo Austin to make even more improvements to their award winning website.

Welcome back Rodeo Austin!  Only 161 Days until the Rodeo, and we can't wait to get started!